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Do work that fits who you are
The best agents I know aren’t performing. They’ve built a business that matches their identity — and when the work fits, you stop pretending and start doing your best work.
That’s where the freedom starts. Not in a new logo. In doing the job like yourself.
Live in signal, not noise
Most of us have the signal-to-noise ratio backwards. We fill the day with noise and wonder why nothing moves.
Protect the three to five things that actually move you forward. Let the rest go. The days get quieter and the results get louder.
Let the work pull people in
You don’t need to shout. Do great work, sell the houses, and let your track record — not your branding — bring the next client to you.
An attraction business beats a hustle business every time. Build the reputation and the chase looks after itself.
Building a future of freedom
The way real estate works in New Zealand still isn’t really built for the agents doing the actual work. I’d like to change that — quietly, one better deal at a time. So more of us keep our freedom instead of slowly signing it away. It’s a bigger job than any single career move, but it starts the moment enough agents decide they want something different.
Your Journey Starts Now
I could tell you about the business I built, the team, the merge with a NASDAQ-listed company.
But the honest bit is more useful.
At the end of last year my role changed completely. For a while I lost myself in it — my identity was tied up in “founder and owner,” and suddenly that wasn’t quite me anymore.
So I did the work to find where I fit. I built a cadence that suits me. An identity that aligns with what I value. And on the other side of all that was something I hadn’t had in years: real freedom in how I work.
Progress isn’t a single moment. It’s what you build over time. And what you can build is your freedom.
Helping agents
For years I watched good money disappear into franchise fees and office overheads I could never quite account for.
Keep more of what you earn and the whole equation changes — you decide what your work is worth, and where it goes. It’s not about chasing a bigger number; it’s the freedom that comes from owning the one you’ve already got.
I like working under my name rather than it all being about a corporate brand. I have the flexibility to do things my way. Really enjoy not going into an office and being involved in petty squabbles. I feel I can offer a better, personal service to my clients. Very happy with my decision to join the team.
I hear this statement every now and again. What is there to love about real estate? Dirt…? Concrete and steel, wood? Mortgages, contracts? Complaints? Signs, conferences, marketing? Online marketing platforms and TikTok videos? How about doing deals, eating what you kill. Proving to yourself that you can do it. And of course, the people. I… Read more »
Remote work takes some getting used to – and one of the challenging elements is not getting to know your colleagues quite as well as you could in person. Last week, a large contingent of the eXp New Zealand team (along with a few Aussies), met in Christchurch for our inaugural winter event – we… Read more »
Michael Jackson. He was The King of Pop. Being school holidays, I took a couple of hours out this week with the family to go watch a movie. Being in a house full of musicians and an ex-DJ, ‘Michael’ seemed like it might be something we could all enjoy – seems it is possible to… Read more »
We live in a really noisy world, and a very noisy industry, so I wanted to quickly jot down a few ideas around ‘silence’ that might spark some thoughts. Creative Ideas…Ideas will turn up in all kinds of places. One of the places they will surface is in quiet. Be it a walk, a rest,… Read more »
The way we spend our days is how we spend our lives…. What a thought. I came across this quote while mindlessly scrolling facebook (there is an irony there…) and it gave me a bit of a jolt. How do I spend my days, and if I add them all up, is this how I… Read more »
This came from the mouth of my 14-year-old over the weekend (who in my opinion needs to spend more time thinking about some of the advice he dishes out….). These words have been a guiding light for me this week, and the statement has gone up on my office whiteboard. I love the expansiveness of… Read more »
